Industries — Retail
One promotion, every store, the same afternoon
Printed promotional material goes up late, comes down late, and looks different in every store. Screens fix the timing problem — as long as somebody does not have to visit each site to load a USB stick. Signexa pushes a change to one store or forty from the same screen.
On the screens
Window, wall and counter
Promotions on a schedule
A campaign starts on Thursday and ends on Sunday night whether anyone remembers or not. Day parts switch the morning offer for the afternoon one.
Portrait window screens
Designs are authored portrait or landscape on a canvas that uses the player’s own renderer, so what you approve is what the window shows.
Queue and counter
Short loops at the register, a ticker for store notices, and opening hours that do not need a sticker over the top when they change.
Why it works here
Head office keeps control, stores stay running
Templates, not free-for-all
Marketing builds the template; a store manager fills in the price and the product. The brand survives contact with the eleventh store.
Proof it played
Screens record what they showed and when, buffering the records while offline and sending them later. Supplier-funded campaigns can be reported on rather than asserted.
A dead screen is visible
The dashboard shows which store’s screen has stopped checking in, and can pull back a snapshot of what it is displaying. You find out before the area manager does.
Try it in one store first
Prove the workflow where you can walk in and look at it, then roll it out.